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Shared Earth Wholesale - Fair Trade, Ethical, Eco-friendly & Recycled Products
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Dhurrie rug multicoloured diamond shape

(Code: ASH2111)

In Stock

Please order in multiples of 2

Dhurrie rug made from recycled viscose

Approximate size 60 x 90cm

Spot clean only

Made in India

India has a massive rag trade, involving, it is estimated, about 3 million rag-pickers or ‘raddiwallahs’ as they are known. They are a familiar sight in India’s towns and cities. Households are usually paid according to the amount they collect, giving them an incentive to do so, as opposed to simply sending to landfill. However, an enormous amount of textile waste still ends up in landfill, and as India’s economy grows, with its burgeoning middle class, this amount is spiralling. Collecting rags and other recyclables from landfill sites is almost an industry in itself. After sorting the waste, the rag-pickers sell it to local recycling or scrap centres, who sell it on in bulk, for instance to the artisans who make rag rugs.

Buying this product helps support grass roots projects that enables lots of struggling artisans learn the tools they need to set up business and trade themselves out of poverty. Not only are they provided with free business classes, but also computer classes so they’re able to reach a wider market enhanced by technology that would not be able to reach without support. On top of this, they’re provided with laptops and grants so they’re able to buy the machinery or tools needed to get their start-up off the ground. This is real support that builds the foundation of a successful future. Buying this product also helps fund medical camps that give free check-ups and medicine to the surrounding community. It also helps support over 100 children through education, whilst providing necessities like books and shoes.

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